CRAFTING AND IMPLEMENTING A WINNING REWARD COMMUNICATION STRATEGY

19th of June 2023

TOP SPEAKER OF THE DAY:

ABSTRACT:

In recent years, organisations have radically transformed their reward strategies and HR leaders are now wondering: what are the best practices for communicating such critical information to leaders and employees? An effective reward communication strategy is vital to boosting performance, attracting and retaining talent thus ensuring lasting engagement. To find out more about how companies are approaching this trend tune in to our next HRC Square chaired by John Beadle, ABB.

Expert Insight from:

John Beadle | ABB

Panellists:

Kent Frederiksen | LEGO GROUP

Nicole Bearne | MERCEDES-AMG PETRONAS FORMULA ONE TEAM

Erin Maggied | DHL SUPPLY CHAIN

Usman Aziz | QATARENERGY

Meenaxi Ramesh | SCHNEIDER ELECTRIC

John Beadle

Global Head of Performance & Reward

ABB

KEY POINTS

We have now a common people strategy across the group

The proposition should be up-to-date

It's important to speak with one voice

It's important to be sure and clear about who manages the budget

Kent Frederiksen

VP Reward & Workplace and Employee Experience

LEGO GROUP

KEY POINTS

The Lego Group is a family-owned business

We have commitment to pay rewards on time

We put a lot of efforts on how we communicate

We have this concept of "best-friend at work"

Nicole Bearne

Former Head of Internal Communication

MERCEDES-AMG PETRONAS FORMULA ONE TEAM

KEY POINTS

Employees who feel included in the comms and rewards strategies more likely report to increase productivity

Allignments allow people to understand better the reward goals and strategies

Be very transparent about the criteria of the rewards

Give people the opportunity to ask questions and stimulate two-way dialogs

Erin Maggied

Director of Internal Communication, Sustainability & Brand

DHL SUPPLY CHAIN

KEY POINTS

Overall goals: build, demonstrate, inspire

It's important our leaders will be able to respond quickly to the challenges we face

Set realistic expectations

Put graphical elements that keep audience engaged

Usman Aziz

Senior Advisor, Total Rewards & Governance

QATARENERGY

KEY POINTS

From my rewards perspective, it's important to set up realistic goals

Everyone speak different languages, so it's fundamental to study and know your audience

Diversify your communication channels based on your strategy

Be agile and follow the feedbacks received

Meenaxi Ramesh

Director - Global Rewards Hub

SCHNEIDER ELECTRIC

KEY POINTS

First thing to understand is WHY we communicate

By making rewards strategies, organization can attract talents

Remind, repeat and reinforce

We have to create a desire for them to be engaged in our comms strategies

THANK YOU!

Discover our next HRC Squares:

- REIMAGINING WELLBEING: BUILDING A WELL-BEING PROGRAM THAT FOCUSES ON HELPING EMPLOYEES ADOPT HEALTHY BEHAVIORS on 10th of October

- ENGAGING & LEADING THE NEXT GENERATION OF HYBRID TEAMS on 12th of October

Discover the complete program: